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Creative · Ritter Sport

Ritter Sport

A stop-motion story that makes a familiar square feel new again.

Ritter SportSource image · video placeholder available
01 / Context

What needed to change?

A stop-motion story that makes a familiar square feel new again.

We began with the business context, the audience, and the moment the work needed to create. That gave the project a useful measure beyond appearance.

Content system

A system people can recognize and return to.

FormatMessageMomentAction

Every asset has a job: earn attention, create recognition, answer a question, or make the next action easier.

03 / Next step

Leave the team with something useful.

A tactile campaign asset designed for thumb-stopping social moments and in-store energy.

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